vermont selling

Top Viral Real Estate Videos of 2024

This year, our social media content at Coldwell Banker Islands Realty spotlighted Vermont's lifestyle, real estate, and natural beauty like never before. It was a year of milestone moments for our Instagram channel! From showcasing local hotspots to breathtaking lakefront home tours, our most-watched videos captured the essence of what makes Northwest Vermont so special. Take a look at the highlights that had everyone talking:

1. Island Line Trail – 9.6 Million Views
We took to Instagram to spotlight the iconic Island Line Trail, a popular biking destination in the area—and it exploded in popularity! This video became one of our top performers with 9.6 million views, over 176K likes, and 148K shares. It's a perfect example of the local content we love to share, educating both residents and visitors about Vermont's vibrant lifestyle.

2. Mini Home Tour: Cottage-Style Home – 403K Views

This highlight reel featured one of our fall listings, a cottage-style home in North Hero, Vermont. This listing demonstrated the power of our reach, amassing over 403K views, 12K likes, and 9.3K shares. Our wide-reaching online presence connects sellers with potential homebuyers and ensures unique properties like this receive the attention they deserve. The result? This property saw a flurry of showings and went under contract in just 24 days.
 

3. For Sale: Modern Lakefront Home in Vermont – 355K Views
This video beautifully showcases the modern luxury of this custom-designed lakefront residence in North Hero, Vermont. With breathtaking views and a sophisticated design, this home truly stands out—and our video captured every stunning detail. This short video tour garnered over 355K views, 7.9K likes, and 5K shares—a clear demonstration of the power of creative and engaging video content to showcase properties. 
 

4. This is Your Sign to Move to Vermont – 187K Views
This fun and engaging video, featuring a trending voiceover, invited viewers to imagine starting fresh in Vermont by highlighting the state's vibrant lifestyle, opportunities, and real estate possibilities. The video resonated with many, earning 187K views, 4.3K likes, and 3.8K shares. By blending captivating content with inspirational messaging, we aim to not only spotlight our listings but also entice potential buyers to discover all that Vermont has to offer.
 

5. For Sale: Idyllic 1870 Vermont Farmhouse – 302K Views
This charming 1870 Vermont farmhouse home tour video received over 302K views, 6K likes, and 4.6K shares, capturing the unique allure of this farmhouse and the unmatched lifestyle it offers. This level of exposure highlights the power of our digital presence in connecting buyers to exceptional properties like this one.
 

 

This past year, our content brought Vermont's lifestyle, real estate, and natural beauty to the forefront. From timeless farmhouses and luxury lakefront retreats to local guides and community highlights, our videos captivated audiences far and wide. With millions of views and thousands of likes and shares, our digital presence continues to elevate Vermont living in a way that inspires exploration and connection.
Our commitment to top-tier marketing sets us apart, offering sellers unparalleled exposure that other brokerages simply can’t match. For buyers, our local insights and knowledge of the Vermont real estate market ensure a smooth, stress-free transition into their new home. As we move forward, we remain dedicated to showcasing the charm, elegance, and unique appeal of life in Vermont—bringing its story to life for residents, buyers, and dreamers alike. 
Make sure to follow along for another great year of content @cbislandsrealty !

Make sure to follow along for another great year of hot Vermont real estate content! 

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House Showing Checklist for Sellers

House showing checklist for home sellers

When preparing your home for a showing or an open house there are a few things you will want to do before potential buyers walk through your home. Our checklist below is a great resource to read through to make sure you're prepared. 

Remove clutter.

Clear off the counters and pack unnecessary decorative items. Put extra furniture in storage, and remove out-of-season items. Don’t forget to clean out the garage, too.

Let it shine.

Cleaning windows and screens will help bring more light into your home. Replace burnt bulbs, and consider higher wattage in low-light areas. Clean the walls or brush on a fresh coat of bright, neutral paint. Replace heavy curtains with sheer ones and show off your view. 

Keep it clean.

A deep clean before listing your home will make upkeep easier. Consider hiring a cleaning service to help.

Maximize comfort.

In summer, shut A/C vents on the first floor so more air will get upstairs. Reverse the process in winter.

Perform a sniff test.

Clean carpeting and drapes to eliminate odors. Open the windows to air out the house. Consider potpourri or scented candles and diffusers. For quick fixes in the kitchen, cotton balls soaked in vanilla extract or orange juice can instantly make the fridge a nicer-smelling place. Boil lemon juice in your microwave, then add it to your dishwasher to eliminate odors. You can also run lemon rinds through the garbage disposal for a similar effect.

Take care of minor repairs.

Sticky doors, torn screens, cracked caulking, or a dripping faucet may seem trivial, but they’ll give buyers the impression that the house isn’t well-maintained. 

Tidy up outdoors.

Cut the grass, rake the leaves, add new mulch, trim the bushes, edge the walkways, and clean the gutters. A pot of bright flowers near the entryway adds great curb appeal.

Set the scene.

A bright afghan or new accent pillows easily jazz up a dull room. Pretty dishes or a simple centerpiece on the tables can help buyers picture themselves living there. Try staging a chess game in progress. If you have a fireplace, lay fresh logs or a basket of flowers there.

Make the bath luxurious.

Make sure your personal toiletry items are out of sight, along with old towels and toothbrushes. Add a new shower curtain and fancy guest soaps. 

Send the pets to the neighbors.

If that’s not possible, crate or confine them to one room, and let the real estate practitioner know where they’ll be to eliminate surprises. 

Lock up valuables and medication.

Agents can’t watch everyone all the time.

Head out.

It can be awkward for everyone if you’re home at the time of a showing.

 

There are many factors that go into the sale of your home in addition to preparing your home, such as the listing process, navigating offers, and closing. You can depend on Coldwell Banker Islands Realty to help you make informed decisions with confidence and advocate for you throughout the selling process. Get in touch with one of our local agents today. 

 

Copyright NATIONAL ASSOCIATION OF REALTORS®. Reprinted with permission.

 

How to Prepare Your Home for Listing Photos

preparing your vermont home for listing photos

When selling a property, photos are the first impression a buyer will have so it is paramount to have great images that capture the character, main features, and layout of your home. With the majority of buyers shopping for homes online, these high-resolution listing photos and video home tours are a must. Here are some tips on how to make your Vermont home shine on camera.

  • Understand the camera’s perspective.

The camera’s eye is different from the human eye. It magnifies clutter and poor furniture arrangement so that even a home that feels comfortable in person can look jumbled online.

  • Make it spotless.

Cameras also tend to magnify grime. Don’t forget floor coverings and walls; a spot on a rug might be overlooked during a regular home showing, but it could become a focal point online.

  • Know what to leave.

You want to avoid clutter, but try to have three items of varying heights on each surface. On an end table you can place a tall lamp (high), a small plant (medium), and a book (low).

  • Snap practice pictures with your own camera.

This will give you an idea of what the home will look like on camera before the photographer shows up. Examine the photos and make changes to improve each room’s appearance, such as opening blinds to let in natural light, removing magnets from the refrigerator, or taking down distracting art.

  • Pare down.

Removing one or two pieces of furniture from each room, even if just for the shoot, can make your space appear larger on screen.

  • Rearrange.

Spotlight the flow of your space by creating a focal point on the furthest wall from the doorway and arranging the other pieces of furniture to make a triangle shape. The focal point may be a bed in a bedroom or a china cabinet in a dining room.

  • Accessorize.

Include a healthy plant in every room; the camera loves greenery. Energize bland decor by placing a bright vase on a mantle or draping an afghan over a couch.

  • Keep the home in shape.

Buyers who liked what they saw online expect to encounter the same home in person.

 

At Coldwell Banker Islands Realty, we use High Dynamic Range photography to captivate buyers. This technique involves shooting multiple images of the same scene at different exposure values and then merging them together to create a seamless scene. This, coupled with light editing, makes homes stand out online while maintaining its true depiction. HDR Photography is just one of the many marketing strategies we use to get you home noticed and sold. Learn more about our marketing services or reach out to a Realtor for a personal consultation. 

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