Did you know that real estate listings with video get 403%* more inquiries?
Video home tours are an exciting and engaging way to highlight a home's unique qualities to prospective buyers. At Coldwell Banker Islands Realty, we leverage these short-form videos on our social media platforms to promote our listings and attract the most interested buyers. These videos reach a broader audience, have higher engagement and lead to more views on the listing page maximizing the listings exposure. Check out our top performing videos below!
The first video is a short “highlight” instagram video reel of a contemporary luxury retreat on Lake Champlain. We use Instagram to promote listings and our real estate services. Agent bio and area videos have proven successful online as well and receive much higher engagement than images.
It is always important to stay on top of the next big thing, especially when it comes to real estate marketing. The second video is from our TikTok account. TikTok is the most recent video app platform to take off and offers high reach and engagement. You will be able to consume content such as the property tour above as well as real estate tips on our page.
@cbislandsrealty RATE THIS FARMHOUSE 1-10#farmhousestyle #farmhouseliving #farmhouselife #farmhouselife #farmhousekitchen #vermonttiktok #farmhousesink #vermontlife In My Room by Chance Peña - chancepena
The third video is an example of one of our fast-paced mini home tours. We use short-form and long-form videos on our Youtube channel to reach more potential homebuyers and give them a better idea of the layout of the home and property. In 2021, we reached 720.6K people through our Youtube Channel!
Make sure to follow us on along on our social media platforms to see beautiful homes and all other things Vermont real estate related!
*According to National Association of REALTORS® Statistics